Accountants for Stratford'snew businesses and old.
Cloudkeepers works with businesses across Stratford and the Olympic Park, from retailers at Westfield to companies at Here East and sole traders on the Broadway. Our office is on City Road, one direct train away, and most of the work is online.
Businesses in Stratford.
Stratford ·Westfield Stratford City ·Here East ·Queen Elizabeth Olympic Park ·Maryland ·Forest Gate ·West Ham ·Leyton ·Stratford Broadway
Stratford has changed more than almost anywhere in London in the past fifteen years. Westfield brought hundreds of retail and food units, the Olympic Park and Here East brought technology companies, university campuses and broadcast studios, and new residential towers around the station brought thousands of flats, many of them let out. Alongside all of this, the Broadway and the streets towards Forest Gate and West Ham still have the small shops, salons, takeaways and trades that were there before.
The businesses have different needs. A retailer at Westfield has turnover rent, high staff costs and VAT to reconcile against till data. A company at Here East may be claiming research and development relief or paying staff share options. A landlord with a flat in one of the new towers needs rental income reported correctly and, from April 2026, may need quarterly updates under Making Tax Digital. A sole trader on the Broadway mainly wants a clear, accurate return and no surprises in January.
Our office is at 124 City Road, EC1V, near Old Street. Stratford is well connected, so a meeting in person is easy to arrange, but most clients keep their records in Xero or QuickBooks, send receipts through an app and deal with us by email and video. The location of your business makes no difference to the service.
Who we work with locally.
- Retail and food businesses at Westfield Stratford City
- Technology and media companies at Here East
- Landlords with flats in the new developments around the station
- Shops, salons and takeaways on Stratford Broadway
- Trades and CIS subcontractors in Maryland, Forest Gate and West Ham
- Students and graduates starting their first business
Accountants for small businessesAccountants for landlords and property investorsAccountants for sole traders and the self-employed
Getting to us.
124 City Road, London EC1V 2NXStratford to Old Street is a Central line trip to Liverpool Street or Bank with one change to the Northern line, or the Elizabeth line to Liverpool Street and a short walk or bus up to City Road.
What we do for Stratford businesses
- 01Bookkeeping & Cloud AccountingRegular support with records, reconciliation and keeping the books organised.
- 03Self AssessmentPersonal tax return support for individuals, directors and sole traders.
- 04VAT ReturnsReview and preparation of VAT returns, based on the agreed service and available records.
- 05Payroll & PensionsPayroll processing and related workplace pension administration.
Questions from Stratford
Yes. Westfield units typically have turnover rent, service charges, card and cash takings and a changing rota of staff. We reconcile till and card data to the bank, run payroll, deal with VAT on mixed sales and produce monthly figures so you can see margin and staff costs clearly rather than waiting for the year end.
You do not have to use a local firm because the work is done in cloud software wherever you are. What matters is an accountant who understands London businesses and is reachable when you need them. Our office on City Road is a direct train or a short tube journey from Stratford if you ever want to meet in person.
Rental profit must be reported on a Self Assessment return, with mortgage interest relieved as a 20 per cent tax credit rather than an expense. From April 2026, landlords with qualifying income over the Making Tax Digital threshold must keep digital records and send quarterly updates. We handle the return and the quarterly submissions.
It depends on the work. A sole trader with a simple return costs much less than a retailer with staff and VAT. We agree the scope on a short discovery call, then send a written quote with a fixed fee so the cost is clear before we start. Our guide to accountant costs in London gives typical ranges.
Yes. We talk through sole trader versus limited company on your own numbers, register you with HMRC or form the company, set up Xero or QuickBooks with a bank feed, and explain what records to keep from day one. Getting this right at the start avoids expensive tidying up later.
Other areas we cover
Let’s talk aboutyour business.
Tell us where you are, what you need help with and how you would like to work. We’ll start with a conversation.
124 City Road, London EC1V 2NX